![]() The first paragraph of your press release body should briefly answer the questions of who, what, when, where, and why. While a summary can be used in either online or offline press release distribution, if you're distributing the release offline (such as via fax), you can substitute the summary for a one-line sub-heading.Ĭity, State - Date - The body of your press release starts here, on the same line as your dateline (the location and date). Write a two to four sentence summary of your news angle here. Your Press Release Heading / Title Here (remember: catchy, not cutesy!) Each section of the book launch press release template offers an explanation of the type of content or information you should include. Here is a free sample press release template which you can use to announce the launch of a new book. Press releases can be an important component of a book publicity campaign.
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